Hotel mystery audits in Qatar
Request a proposalGDI carries out independent hotel mystery audits in Qatar, for luxury and business hotels in Doha and beyond. Inspectors stay unannounced as ordinary guests and measure the whole stay against your own brand standards.
Hotel mystery audits in Doha and across Qatar
Qatar is a small country with a large hotel offer, concentrated in Doha. Many hotels are international luxury brands competing for business, leisure and event guests.
Large events and conferences bring many guests at once, and show how well a hotel keeps its standard when it is busy. A mystery audit tests the stay on an ordinary day and when demand is high.
High expectations of personalised, discreet service apply to every guest, and especially to VIP and repeat guests.
What we check
The audit covers every touchpoint of a luxury or business stay.
Reservation and pre-arrival
Calls and emails tested before the stay: speed, accuracy and the way requests are handled.
Arrival and check-in
Welcome, luggage handling and the speed and warmth of check-in.
Rooms and housekeeping
Presentation, cleanliness, amenities and turn-down.
Dining and bars
Restaurants, in-room dining and bar service.
VIP and repeat guests
Recognition, personalisation and discretion.
Check-out
Speed, accuracy of the bill and the farewell.
How it works
Every audit is built around your own brand standards. An inspector with a hospitality background stays unannounced as an ordinary guest, usually for two nights, after your reservation calls and emails have been tested. Each standard is scored met, not met or not applicable, with critical standards marked.
After the audit we hold a debrief with your management team. Outstanding employees are named Star Employees and receive a GDI certificate, and every finding becomes an action plan in our software, which your teams assign, track and close. We match the inspector to your typical guest profile and market, and our inspectors are of 38 nationalities and speak 37 languages.
Qatar audits can be combined with brand standards and SOP development, back-of-house assessments and training. Read more about hotel mystery audits or our global reach.
Frequently asked questions
Do you audit luxury hotels in Doha?
Yes. Luxury and business hotels are audited against their own brand standards.
Do you audit the VIP experience?
Yes. Recognition and personalisation of VIP and repeat guests can be part of the standards.
Does GDI audit hotels in Qatar?
Yes. GDI works in 108 countries, with hotels, resorts, hotel groups, cruise lines and airlines, and Qatar is one of the places we are asked to audit.
Can you use our own brand standards?
Yes. Every programme is built around your own brand standards and SOPs, with up to 1,200 standards depending on the property.
Elevate your hotel’s standards with GDI
We would be delighted to show you how our audits, standards, training and software work together for your properties.